Salon.com News | The TV ad that put Bush over the top
I feel vindicated. In the fourth paragraph of this entry I said exactly this.
Emotionalism vs. logic. The democrats need to get this message. They need to or it's over for them.
Salon.com News The TV ad that put Bush over the top: "At nearly the same time that 'Ashley's Story' was released, Democrats began airing their own ad featuring a 9/11 next of kin. New Jersey 9/11 widow Kristen Breitweiser, speaking into the camera, talked about Bush's opposition to the 9/11 commission. That ad appealed to voters' logic about the terrorist attacks, while 'Ashley's Story' appealed to their emotions. 'Kerry tried to reason with voters, while the Bush campaign understood this was a campaign about emotion,' says Brown University's West. " (emphasis is mine)
Emotionalism vs. logic. The democrats need to get this message. They need to or it's over for them.
Salon.com News The TV ad that put Bush over the top: "At nearly the same time that 'Ashley's Story' was released, Democrats began airing their own ad featuring a 9/11 next of kin. New Jersey 9/11 widow Kristen Breitweiser, speaking into the camera, talked about Bush's opposition to the 9/11 commission. That ad appealed to voters' logic about the terrorist attacks, while 'Ashley's Story' appealed to their emotions. 'Kerry tried to reason with voters, while the Bush campaign understood this was a campaign about emotion,' says Brown University's West. " (emphasis is mine)
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